The primary function of a traffic manager is to work as a go-between that connects account executives to other departments within the ad agency that produce the products the account executive sold. The traffic manager sets a schedule of deadlines for the completion of a job and assigns workers to each necessary step in the process. The traffic manager then checks on the progress of the project, communicating with the account executive as needed.
A Typical Day
Assign tasks and check the statuses of outstanding tasks.
Conduct a daily morning meeting to go over items/tasks assigned and due for the day and determine if there are any roadblocks
Communicate any issues with the team and Account Executive
Conduct weekly job status meetings to gather and share information with Account Executives and the rest of the team
Initiate new jobs for the client and create timelines and tasks for the work to be done (future planning)
Review the timeline with the Account Executive to get client approval
Submit job to accounting for invoicing when appropriate.
A Typical Interaction with Timefox
Timefox is used to create estimates, timelines and tasks
Timefox is used to track the status of these estimates, timelines and tasks
Timefox is used to ensure that the work is being completed on schedule and budget
Timefox is used to gather appropriate task, expense and timesheet reports to ensure jobs are being completed and invoiced correctly.
A Perfect Day
Both staff and clients are happy, and tasks and jobs are either on or ahead of schedule and on budget.
Top of Mind Issues
Making tasking efficient and not overbearing
Keeping staff happy and on track with the tasks they need to do to stay on schedule
Workflow is efficient and the right stuff is getting done by the right people